Contrarian Aquarian Consulting

Contrarian Aquarian ConsultingContrarian Aquarian ConsultingContrarian Aquarian Consulting

Contrarian Aquarian Consulting

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Industry data on podcast marketing

Podcasts Are Remain A Growing Market

More Companies & Brands Are Using Podcast Ads

Podcast Ads A Must In Brands' Marketing Mix

MediaRadar says podcast listening hit an all-time high in 2021 with a majority 57% of the U.S. population reporting they had listened to at least one podcast.

Podcast Ads A Must In Brands' Marketing Mix

More Companies & Brands Are Using Podcast Ads

Podcast Ads A Must In Brands' Marketing Mix

Host-read ads continue to be a dominant ad creative format, but MediaRadar’s data shows pre-recorded ads are making inroads.

More Companies & Brands Are Using Podcast Ads

More Companies & Brands Are Using Podcast Ads

More Companies & Brands Are Using Podcast Ads

MediaRadar says its tally shows the number of companies purchasing podcast ads increased 14% in 2021

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